01
AI does the boring parts.
Setup, partner research, copy, compliance, payouts. If a human has to do it twice, the AI should do it the third time — and every time after.
About — est. 2024
Referrals programs were boring. We rebuilt them around AI.
VibeReferral is an AI-native growth tool. We started in Warsaw, building for founders who want a referral program live in five minutes — not five weeks.
2024
Founded
11
People
$2.4M
Seed raised
EU
Hosted (GDPR)
Our story.
Why we kept building a tool the world technically did not need another of.
In 2023, our founder Maciej was running growth at a B2B SaaS. The CEO asked for a referral program. Three months later it was still in legal review.
Existing tools shipped checkboxes, not programs. You would configure rewards, paste a snippet, and then — silence. No partner outreach, no creatives, no payouts that did not make finance cry.
The interesting part was not the link. It was everything around it: who to invite, what to pay them, how to make it not look spammy, and how to know when to push harder. That is where AI lives.
So we built it. Not a referral SaaS with an "AI" feature stapled on. An AI Agent that happens to run referral programs.
"We are not selling links. We are selling a growth channel that runs itself."
What we believe.
Four ideas that show up in every product decision we make.
02
Defaults are a design decision.
Most users will not change a setting. So defaults are not "neutral" — they are our recommendation. We sweat them.
03
Transparent over clever.
Founders deserve to see exactly what their program is doing, what it is costing, and what it is earning. No black-box "AI magic" that nobody can audit.
04
Less, but better.
Every feature is one we would ship to our own program. We say no a lot. The roadmap is short on purpose.
The team.
Small, full-stack, in one room (mostly).
Maciej K.
Founder · CEO
Previously growth at B2B SaaS. Built the first version of VibeReferral in a weekend.
Anna T.
Co-founder · CTO
Ex-staff eng at fintech. Owns the AI Agent infrastructure end-to-end.
Piotr J.
Design
Designed three SaaS products you have probably used. Strong opinions about whitespace.
Backed by people who ship.
We chose investors who have built and sold growth tools — not LP cosplay.
Inovo VC
Notion Capital
+ angels from Stripe, Linear, Notion